Free resources
Practical guides to grab attention, sell more and grow on social media.
Christmas Ad Swipe FileThe best holiday ads and why they worked
Black Friday Psychology Playbook15 tricks and a launch checklist
The Competitor Ad PlaybookHow Samsung, Pepsi and Burger King trolled rivals
50 Guerrilla Marketing Ideas50 low-budget stunts from real brands
The Ad Idea Generator30 viral ad formats with prompts
Pricing Psychology Cheat Sheet20 pricing tricks with real examples
Persuasive Copy Cheat Sheet30 copy formulas with before/after
Checkout Conversion Checklist25 checks for your product page and cart
The Social Proof Kit12 ways to show proof when you’re small
Loyalty Program BlueprintRewards that keep customers coming back
Viral Launch PlaybookHow famous products got their first buyers
50 Psychology Biases for MarketersEach with a real brand example
Brand Name & Slogan Kit40 prompts and a checklist
Brand Positioning CanvasOne page to define what makes you different
Packaging & Unboxing Ideas35 ideas from real brands
Brand Origin Story TemplateThe 5-part structure behind famous brands
Holiday Marketing Calendar 2026–27Black Friday to Valentine’s Day 2027
January Marketing KitFresh-start ideas and a 31-day calendar
The Swipe File: 30 ad breakdownsFamous campaigns and the psychology behind them
5 marketing psychology tricksThe ones every business should be using
How to hook and keep your viewersCatch and keep your audience’s attention